36Total posts
9Reels
9Stat cards
Architectural still
Reel (video)
Stat / text post
Click any post for caption, hashtags & shoot notes
01
Phase 1 — Launch foundation
Publish the launch grid. Follow 150 target accounts. Post 3× per week, every week. Goal: 50–100 followers by month end.
Posts this month
12
Tue · Thu · Fri
Reels
3
Arroyo · Square · Block 23
Stat cards
3
Portfolio · Market · Scale
Follower goal
100
From zero
Week 1 — Apr 28 – May 4
Mon
28
Tue
29
📷 StillBlock 23 — exterior hero
Block 23 · PHX
Wed
30
Thu
1
◻ Stat$4B portfolio. 35 years.
Brand intro card
Reel
Fri
2
▶ ReelArroyo drone reveal
The Arroyo · Tempe
Sat
3
Sun
4
Week 2 — May 5 – 11
Mon
5
Tue
6
📷 StillThe Arroyo — campus exterior
The Arroyo · Tempe
Wed
7
Thu
8
📷 StillThe Square — golden hour exterior
The Square · Scottsdale
Fri
9
◻ StatPhoenix #1 office job growth
Market insight
Sat
10
Sun
11
Week 3 — May 12 – 18
Mon
12
Tue
13
📷 StillBlock 23 — lobby interior
Block 23 · PHX
Wed
14
Reel
Thu
15
▶ ReelThe Square — walk-through
The Square · Scottsdale
Fri
16
📷 StillRise at Pima — exterior
Rise at Pima · Scottsdale
Sat
17
Sun
18
Week 4 — May 19 – 25
Mon
19
Tue
20
📷 StillArroyo — aerial, Tempe Town Lake bg
The Arroyo · Tempe
Wed
21
Thu
22
◻ Stat6M+ sq ft under management
Scale card
Fri
23
📷 StillBlock 23 — facade detail
Block 23 · PHX
Sat
24
Sun
25
Week 5 — May 26 – Jun 1
Mon
26
Tue
27
Wed
28
Reel
Thu
29
▶ ReelBlock 23 — ground-to-lobby walk
Block 23 · PHX
Fri
30
📷 StillThe Quad — exterior, Scottsdale
The Quad · Scottsdale
Sat
31
Sun
1